Social Media Marketing

Social media is important for many aspects of making a website and the marketing of it.  Most designers don't get it right when trying to integrate social media into a site. Just putting the links and logos are not enough and many times are the total wrong way to do it.

In Toronto social media marketing is too important to ignore. Toronto is one of the most digital friendly cities and has a large number of facebook and twitter users. The city is truly connected to social media but local businesses haven't fully grasped and taken advantage of what social media can do for them.

If your business has a store that takes customers, you have so many ways to capitalize on this. Your users can like you on facebook, follow you on twitter, checkin with foursquare or +1 you on google.

Facebook is probably the number one social media site that might matter to any business the most people are on. Getting people to like your facebook page is probably now more important than getting their email address. If you have a new offer, product or promotion to send out, facebook probably might have the best conversion for you.

So in your websites stop linking directly to your facebook page and get them to like you.

Local SEO for Toronto Small Businesses

Do you need a higher ranking for your website in google and want more search traffic for your small business in Toronto?

Need to get your local business found in all the search engines?  Some businesses this traffic can mean the difference between surviving and being very successful.

We have strategies and experience in helping websites get more local traffic and more local search traffic.

Many Torontonians are using their smartphones, Android and iPhones more than before to find local businesses. Hire someone from Toronto who knows the city and all the resources to get more traffic and improve your rankings short term and long term.

Is your website mobile friendly?

Getting found in the search engines is important but you better have your website ready for mobile phones. If your website isn't up to standards we can help converting your website so it automatically formats for any mobile device.

Best SEO Practices in 2013

In 2013 webmasters need to stay on top of changes in google. There are rumours of an upcoming Penguin 2.0 updates.

If you google or search for "Toronto SEO" you will find all sorts of websites and consultants but many of them are still using bad link building tactics that might get your site ranking for a few months followed by a google penalty.

So what are the best practices in 2013?

Natural link building for starters.

When you want to do link building especially if your websites is based in Toronto, you will want links that come from local sources. Obviously getting a link from the Toronto Star is doing to be extremely difficult but not impossible. You have plenty of other sources of links that come from Toronto whether they are local directories, business directories and of course the people of Toronto are in love with social media too.

What else can you do for best practices?

Try Rich Snippets. The easiest way to get rich snippets on your site is with the authorship.

If you need help with a custom link building strategy and to get your on page SEO criticized contact us using the contact form on the right to get an estimate and quote.